Self-organized exhibition is aimed to exploit newly-emerging markets and promote Zhejiang Export brands with the purpose of pushing forward the globalized development of Zhejiang enterprises. Since The First Zhejiang Export Fair (Osaka) in 2008, self-organized exhibition has become the key results of practicing BRI through its distinctive organizing model. The self-organized exhibitions play a positive role in helping enterprises to exploit newly-emerging markets and upgrading Zhejiang Made All Need, and contribute greatly to the stable development of foreign trade development in Zhejiang province.